Featuring: Logan Martin, Kristin Schaack, + Tom Sorenson
Hook and Ladder Beer is an East Coast brewing company, and for their contest they were looking for a TV commercial that displayed a comical spoof on their “A Quarter in Every Case” giving program and featured all three flavors of beer.
In the contest outline they encouraged contestants to use the script they provided, so we did. In the end, they went with a video that strayed from their original concept.
We had planned to shoot this video outside, however, being that Minnesota is sucky cold (it was 21 degrees F with 20-40 mph wind gusts), we thought it would be best to shoot indoors. So, went to the green screen studio. Justin braved the cold long enough to get stills of our exterior location. Why is Minnesota so cold?




